Nestled in the vibrant heart of New Westminster, The Cove Indoor Play is so much more than just a play area—it’s a nurturing sanctuary for little explorers! Here, imagination knows no bounds, and children can joyfully play, learn, and thrive in a space designed just for them.

When Studiothree and JSDCo teamed up to realize The Cove's vision, we recognized the unique opportunity before us. Our challenge was to create a brand identity and website that encapsulated the essence of a serene yet playful space.

Drawing inspiration from the calming rhythm of the ocean, we developed a brand that conveys a sense of peace and tranquillity. The soft, natural colour palette and gentle curves reflect the soothing atmosphere of The Cove, creating a welcoming environment for both children and parents. The Cove's website was designed to be as inviting as the physical space itself. Together, using the Squarespace platform, we created an experience that engaged parents and encouraged them to book their child's next playdate while empowering Trisha and her team to manage and edit their website as they needed.