STEPPING INTO GROWTH AT THE 2025 B2B EXPO IN PRINCE GEORGE, BRITISH COLUMBIA

Taking the leap into something new is scary. Putting yourself out there, stepping into unfamiliar spaces, and believing in your ability to succeed—it’s a challenge every entrepreneur faces. This February, I’m taking that step with JSDCo by attending the B2B Expo in Prince George, BC, for the first time. And I want to share my journey with you.

Why the B2B Expo Matters

The B2B Expo isn’t just another networking event. It’s an opportunity for businesses in Northern BC to connect, collaborate, and celebrate the hard work we all put into our communities. It’s about building relationships that lead to real growth—not just exchanging business cards, but forging partnerships.

For me, success at this event means setting clear goals:
✅ Walk away with 5 to 8 solid leads
✅ Make 15 to 20 new connections
✅ Increase JSDCo’s visibility in the Prince George business community

Overcoming the Fear of Starting

We are so afraid of failure that sometimes, we don’t even get to start. My journey as a business owner has been full of challenges—financial management, lead generation, relationship-building, quality control, scheduling, self-care, and belief in myself. Graphic design and brand strategy in Northern BC is still finding its place. Many businesses have been burned by overpriced, impractical branding solutions, leading to skepticism about the industry as a whole.

At JSDCo, we do things differently. We believe in meaningful relationships.

What Sets JSDCo Apart

Every project we take on starts with discovery—understanding your business, your goals, and your vision. We focus on creating solutions that are built to last, that you can use and grow with, instead of locking you into systems you can’t control.

We are powered by four core principles:

🔥 Collaboration

We don’t just design—we partner with you. Your brand is an extension of your story, and by working together, we build solutions that truly represent your vision.

🔥 Scalability

Every design, strategy, or website we build is designed to grow with you. Whether you’re a startup or an established business, our work adapts to your evolving needs.

🔥 Accessibility

You should never feel lost when it comes to your brand. We ensure that everything we create—logos, websites, marketing strategies—is easy for you to use, update, and apply on your own.

🔥 Authenticity

People connect with brands that feel real. We focus on creating authentic, meaningful branding that speaks to your audience and helps you stand out in a competitive market.

Our Services

We specialize in branding, web design, marketing, and business support—helping small businesses in Northern BC differentiate themselves and build strong, sustainable brands. Our approach ensures that your investment doesn’t just look good but works hard for your business.

🔹 Branding & Identity

Logo Design, Brand Guidelines, Print & Digital Media, Signage, Packaging

🔹 Web & UI Design

Squarespace Websites, Custom UI Design, SEO Optimization, User Experience Strategy

🔹 Marketing & Strategy

Social Media Management, Copywriting, Market Analysis, Campaigns

🔹 Business Support

Proposal Builds, Presentation Design, Strategic Partnerships

Join Me on This Journey

If you’re attending the B2B Expo in Prince George, come find me! Let’s talk about your brand, your business, and how we can work together to build something that lasts.

This event is about putting yourself out there, stepping into the unknown, and believing in what you bring to the table. I’m ready for the challenge. Are you?

👉 See you at the B2B Expo on February 14-15, 2025!